Go Small - Gain Big: Micro-Marketing Strategies to Increase Revenue
Pop-up shops and limited merchandise releases are regular occurrences in the fashion and beauty industries. Instagram influencers sell rare plants out of their apartments for thousands of dollars. Food trucks (even before the pandemic) have rapidly scaled up to funnel revenue away from traditional restaurants. How can you use the psychology behind these successful ventures to increase sales for your garden center? Leave this session with actionable ideas to implement at your business, small or large, seasonal or year-round.